Nato Watch Strap in Green/Red Stripe StyleNumber_S71651

Nato Watch Strap in Green/Red Stripe StyleNumber_S71651NATO straps are cheap and cheerful, and we love them on anything from a Timex to a Junghans. Dont worry about the name its a slight misnomer and doesnt mean much but the straps began in the 1970s as standard issue for the British Ministry of Defense, and theyve been made pretty much the same way ever since: polished steel hardware, durable nylon, and not much else. They're great.

the brand has pursued consistent

a petite bucket shape

This functions with the same twist-and-push mechanism as a ballpoint

it makes makeup go on like a dream

Both sides are made of Herno’s signature ultralight nylon

And for fun

It's a delicate drop shape

a two-week fermentation process that produces beneficial probiotics and increases nutrient absorption

Harris Tweed makes for a laptop sleeve waaaaay nicer than that black ripstop nylon that all computer accessories seem to come in

it's designed to take you from Mississippi to Milan — and back again — without looking or feeling out of place

The second issue of our pal Matt Hranek's excellent seasonal magazine — with our co-founder Sid on the cover

We think English speakers got the best end of that deal — it's pronounced "easy-peasy" — but it totally captures what the brand is all about: playful